Gitty Herz — websites for meaningful work

Websites for meaningful work.

Your work already has depth.
Your online presence should reflect it.

I design thoughtful, strategic websites for educators, founders, organizations, and mission-driven brands who want their work to feel clear, trustworthy, and deeply aligned online.

Fast turnaround. Thoughtful strategy. No bloated agency process.

Layered sheets of cream paper against warm plaster, crossed by long window light
Clarity, built in layers

The real problem

Good work gets overlooked when the message feels unclear.

Sometimes the work is strong — but the website doesn't reflect it yet.

The message feels scattered. The design feels disconnected. People land on the site but leave without fully understanding the value, care, or depth behind the work.

That gap affects trust.

I help close it through thoughtful strategy, clear messaging, and design that helps people actually feel what makes your work meaningful.

What I do

Clarity builds trust.

My work combines strategy, messaging, design, development, and SEO to create websites that don't just look beautiful — they help people understand and connect with your work faster.

Most often for nonprofits, Jewish community organizations, schools and educators, and coaches or founders building something of their own.

Strategic messaging
Thoughtful web design
Custom development
SEO foundations
User experience refinement
Mobile optimization

Process

A grounded, collaborative process.

Discover

We clarify the heart of your work, your audience, and what’s no longer aligning.

Refine

We shape messaging, structure, and visual direction around clarity and trust.

Build

Your website is designed and developed with both beauty and usability in mind.

Launch

You leave with a digital presence that feels aligned, functional, and built to grow with you.

Structure gets drawn before it gets built. Clarity is a layout decision.
Hands sketching layout grids in pencil on cream paper in warm low light

Selected work

See the work, not just the words.

beermiriam.org
Be'era shel Miriam homepage in a desktop browser: a watercolor sefer rising from water beside the headline “A well of Torah, drawn for women.”

Be'era shel Miriam

Nonprofit Torah library · messaging, structure, and custom build

Dozens of shiurim moved out of shared folders into series pages with streaming audio and video, saved listening progress, downloadable gilyonos, searchable transcripts, and an admin dashboard so new shiurim publish weekly without a developer.

Ways to work together

Two clear paths forward.

Offer one

Signature Website Experience

A full website and messaging experience for meaningful brands ready for a clearer, more elevated online presence.

  • messaging refinement
  • website strategy
  • custom design + development
  • mobile optimization
  • foundational SEO
  • launch support

Timeline: typically 2–4 weeks

$3,000–$3,500

Offer two

Clarity Sprint

A focused website refresh for brands that don’t need a full rebuild — just sharper clarity, stronger structure, and a more trustworthy user experience.

  • homepage refinement
  • messaging cleanup
  • structure improvements
  • mobile optimization
  • CTA optimization
  • light SEO improvements

Timeline: usually completed within 1 week

$750–$1,500

About

I care about making meaningful work easier to understand online.

Ten years in web design, development, SEO, and digital marketing — including work for unions, software companies, and medical organizations. Today my focus is narrower on purpose: educators, nonprofits, and mission-driven brands.

What interests me most is the space where clarity, trust, and design meet.

I love helping thoughtful people translate the depth of their work into an online presence that feels honest, grounded, and easy to connect with.

Especially in spaces rooted in education, transformation, community, and meaningful leadership.

The internet already has enough noise. Good work deserves better containers.

Gitty Herz signature
Macro detail of a torn deckle paper edge resting on folded linen
“Gitty made the process feel calm and clear from the very first conversation.”
AH — Privasparentals.com
“She helped us articulate things we struggled to explain ourselves.”
Baila Vorhand — Founder, Be'era shel Miriam (beermiriam.org)

Your website shouldn't feel disconnected from the quality of your work.

Let's create something clear, grounded, and built to support what you're here to do.